MEET PAUL
He spent 15 years as a professional sports executive, leading billion-dollar NFL campaigns, breaking Super Bowl revenue records, and driving record-setting sales for underperforming NBA teams.
Recognized by SUCCESS magazine as a top thought leader that gets results, Paul has been featured on ESPN, NBC, Fox Business, and USA Today. He now speaks and consults from his WIN MONDAY™ playbook to top brands around the world.
Paul is also the bestselling author of The Power of Playing Offense and Better Decisions Faster.
A proud father of PJ and Lucca, he married his best friend on the field of Levi’s Stadium, and has a slight obsession with bacon – just don’t make it too crispy.
The Journey
The Roots
Proud and humbling roots in Ensenada, Mexico. The piñata served as a metaphor for life. Keep swinging.
The Love
My mom was the rock. My dad was the peace. Both were the love. I am who I am because of them.
The Independence
Being an only child taught me to create my own path, trust myself, and always find a way to figure it out.
Sports and Values
Sports were a part of my life from day one. If parents gave me my values, sports made me apply them.
College Days
Chose USC (Fight On!) after 14 apps and a ton of essays. Business major, frat major, left remains unsaid!
The Worst Day of My Life
I lost my hero (my dad) at 19. Forced into the fastest graduation of life…from a boy to a man, overnight.
Early Career
Broke into sports during the Kobe Shaq Lakers championship era, I had to sell “the other team”.
Climbing the Ladder
When you’re the #1 seller of what was known as the worst franchise in sports history, the fast track begins.
A Dream Come True
Three dreams in one. Break into football, at NFL HQ, heading sales for Super Bowl XLVIII. Still pinch myself.
World Record
We not only sold the first ever Super Bowl in New York, we shattered the all-time revenue record. Crazy!
Hello 49ers
When you hit an all-time Super Bowl mark, the world takes notice. Niners executive role came calling.
Levi’s Stadium Milestone
Open a billion dollar stadium with billion dollar goals, pressure, and expectations. Coolest journey ever.
Trophy of a Day
A month after Super Bowl 50, married my best friend on the 50 yard line of Levi’s Stadium. Venue was her idea, I swear!
The Retreat that Changed My Life
Later that year, Niners C suite goes offsite, find your WHY, find your values, I’ve never been the same since.
Becoming the 49ers WHY Coach
I decided to pay the gift of purpose forward, obsessed by a core value of growth, inspiring my first leap.
My Growth Multiplier
I went back to school (Michigan Ross exec MBA) and started to question…am I still climbing the right ladder?
The Coach that Changed My Life
Sue Ann (my coach at Ross) gave me clarity and confidence in that answer, inspiring an even greater leap.
Jerry Maguire Leap
I left sports, on my own terms. Never looked back, no regrets, and to this day I’ve never felt more ALIVE.
From Career to Calling
Founded Purpose Labs and the journey began, on a lifelong mission of impact. Not bad for our 1st event.
Burn the Boats
Wore many hats from trainer to consultant to coach. Speaking rose above them all. Time to go ALL IN.
Pandemic Years
Stages and events evaporate. Time to play offense. So I wrote the book, “The Power of Playing Offense”.
The Tribe Grows
What do you do during a pandemic besides write books? You make babies. Say hello to PJ and Lucca!!
Hard Earned Momentum
Post covid, 2x growth year after year after year. One day, stage, relationship, client, and action at a time.
The Birth of WIN MONDAY™
After a ton of stages, the market (even Times Square) responded to a singular battle cry. WIN MONDAY™.
The Movement Begins
WIN MONDAY™ has blown up beyond my wildest dreams. Scaling to teams and companies across the globe.
My Secret to Success
Keep hitting the pinata, day after day, like I used to in Mexico. The journey has come full circle.
Ever since I lost my hero (my dad) at 19 my entire perspective on life changed.
We’re not here to win by ourselves. We’re here to win, together.
We’re here to leave people and places better than we found them.
We’re here to serve.
We’re here to contribute.
We’re here to enjoy this awesome game of life, together.
Winning is what you make of it.
For some, it’s crushing it in business.
For others, it’s being a leader that changes lives.
While for others, it’s being the best parent and partner to the people that matter most.
Whatever your definition of winning is, just go do it.
Put in the work.
Dedicate yourself to the process.
Be consistent, resilient, and decisive.
Take action, and commit to being the best version of you.
When all is said and done, make a difference that you want to be remembered for.
Then…
Find people that are wired the exact same way.
Lock arms with them.
Meet them at the 50, in the spirit of partnership.
They are your tribe.
They are “your people”.
They are winners…like you.
Consider me a part of that tribe….and I want to win, together.
Let’s start by Winning Monday.
I’ll see you on the inside.
